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This renewed partnership allows Continental Tires to offer specialized tyre solutions and improve after-sales services for Indian customers.
Continental will supply its Mercedes Original (MO) tyres for a range of Mercedes-Benz models. (Photo: Manufacturing Today)
Continental Tires India is celebrating its seventh year as Mercedes-Benz AG’s preferred partner, showing its dedication to top-notch, customer-focused tyre solutions.
This partnership reflects Continental’s unwavering commitment to quality and customer satisfaction in India’s premium tyre market.
Continental is also expanding its presence globally, maintaining strong partnerships with Mercedes-Benz in Malaysia, Australia, and China, while recently securing the prestigious Preferred Partner status in South Korea and Japan from September 2024 to August 2026.
“This ongoing recognition as a Preferred Partner highlights our dedication to deliver innovative, high-quality tyre solutions in India that prioritise safety, comfort, and sustainability,” said Samir Gupta, Head of Central Region – BA Tires APAC and Managing Director of Continental Tires India.
With the renewed Preferred Partner status in the Asia-Pacific market, Continental Tires is set to provide even more personalized solutions and enhanced after-sales support for Indian customers. The partnership also grants Continental access to advanced ordering and sales tools, making it easier to connect with Mercedes-Benz’s network. Plus, the company plans to host joint promotions and events to enrich the in-store experience for Mercedes owners.
Continental will supply a full range of premium tyres for Mercedes’ MO (Mercedes Original) portfolio, from the A-Class to the GLS-Class, meeting high standards with models like the SportContact 6, EcoContact 6, EcoContact 6Q, PremiumContact 6, and SportContact 7.