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With over 275 electric buses running across the country, this move places NueGo well ahead of the government’s upcoming rule to make ADAS mandatory for heavy commercial vehicles.
ADAS uses advanced tech like sensors, cameras, and radar to support the driver on the road.
NueGo, India’s largest intercity electric bus brand by GreenCell Mobility, is taking passenger safety to a whole new level.
The company has now equipped its entire electric bus fleet with Advanced Driver Assistance Systems (ADAS), becoming one of the first in the country to do so.
Since its launch in 2022, NueGo has been ahead of the curve — with over 275 electric buses already on the roads across India, all of them ADAS-enabled right from day one.
What is ADAS and Why Does It Matter?
ADAS (Advanced Driver Assistance Systems) is a modern technology that uses sensors, cameras, and radar to help prevent road accidents. These systems support the driver with features like:
- Collision Warnings
- Lane Departure Alerts
- Automatic Emergency Braking (AEB)
- Electronic Stability Control (ESC)
- Driver Drowsiness Detection
Devndra Chawla, MD & CEO of GreenCell Mobility, said:”At NueGo, guest safety is deeply embedded in our DNA. We were among the first in the industry to integrate Advanced Driver Assistance Systems (ADAS) across our entire fleet — setting a new benchmark for intercity travel.”
NueGo’s Safety-First Approach
The brand has introduced several guest-friendly initiatives to make travel secure and comfortable for all:
- Driver Alcohol Test Before Every Trip: Every driver must pass a breath test before they begin their journey.
- Reserved “PINK” Seats for Women: Ensures female passengers are seated next to other women for added comfort.
- Real-Time GPS Tracking: Passengers can track their bus live for peace of mind.
- AI-Based Driver Monitoring: Keeps an eye on driver behaviour in real-time to boost safety.
- Well-Trained Staff: All NueGo staff receive advanced safety and customer service training.
- 24/7 Women’s Helpline: A toll-free number (1800 267 3366) for women, available any time of day or night.
- HD CCTV Cameras Onboard: High-quality surveillance for round-the-clock security.
- Clean Mid-Point Stops: Regularly maintained rest stops make long journeys more comfortable.
- 24×7 Command Control Centre: A central system watches every journey, ready to respond instantly to any situation.